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Fifth single of 2021 from the Pacific Northwest-born London-based artist and the second from her forthcoming EP. Produced by Jim-E Stack [Dominic Fike, HAIM, Bon Iver]. The song will have a first play with Zane Lowe on Apple Music 1. In 2020, Deb Never was included in the "Dazed 100," Pigeon & Planes' "21 New Artists To Watch," and Vogue UK's "7 Breakout Female Musicians." The latter described her sound as "melancholic music with a blend of grunge and hip hop sensibilities: self-conscious and sincere lyrics crooned in soft, raw tones over pop rock guitar or piano and trappy 808s." Her recent singles "Disassociate," "Someone Else" and “Sorry” were championed by Annie Mac and Jack Saunders as the "Tune Of The Week" on BBC Radio 1 and received further support from Matt Wilkinson’s and Zane Lowe's Apple Music 1 shows, Rolling Stone ["Song You Need To Know"], New York Times, Billboard, NME, Stereogum, The FADER, Variety, Consequence, The Line Of Best Fit, DIY, and many other outlets. She features on Slowthai’s 2021 album TYRON and has just been announced to support him on his national UK tour in March 2022. She'll be supporting Omar Apollo on his US tour this fall. She has previously toured with Dominic Fike, BROCKHAMPTON [she also appeared on their song "No Halo" and performed the track on "Jimmy Kimmel Live!"], and Tommy Genesis.